Last Updated: 24 Jan 2024
CHARLES & KEITH (SINGAPORE) PTE LTD
CHARLES & KEITH Group is headquartered in Singapore and has more than 700 stores and 6000 employees worldwide. Founded by siblings, Charles and Keith Wong, the Group manages the development of two fashion brands – CHARLES & KEITH and PEDRO.
Through its modern and edge-cutting designs across footwear, bags and accessories categories, the Group aims to empower people to express themselves freely through fashion.
Driven by a culture of creativity and innovation, the Group strives to continually elevate the image of their brands, pushing the boundaries between traditional retail and the digital world by exploring new activities and unique experiences to bring to its ever-evolving community.
CHARLES & KEITH was established in 1996 with the purpose to spark joy and confidence in fashion-forward women by providing footwear designs that are versatile and appeal to on-trend sensibilities, the brand has evolved to offer a full-fledged line of footwear, bags, eyewear, accessories and costume jewelry. Anchored by its four brand values – Experimental, Desirable, Curated and Modern – CHARLES & KEITH aims to celebrate and inspire women every day. Its stylish and trend-focused designs are available in Asia Pacific, the Middle East, Europe and the United States, through its concept stores and online site, CHARLESKEITH.COM.
PEDRO is designed to empower the effortless expression of a modern style maven. By relating, refining and reinventing, the brand creates updated essentials to celebrate individualism that transcends time or gender. Since their inception in 2006, the brand has launched both men’s & women’s collection of footwear and accessories across Asia Pacific, the Middle East and the United States, and its online experience at PEDROSHOES.COM.
CHARLES & KEITH Group seeks to create positive environmental and social impact through its support for gender equality causes and vis a vis its sustainability efforts. The Group has partnered international organisations including Dress for Success, UN Women, The Asia Foundation, Save The Children, UNICEF, Red Cross, WWF and works closely with The Forest Stewardship Council (FSC), The Leather Working Group and The Textile Exchange on ensuring its brands adopt an increasingly sustainable approach in all aspects of the business.
Potential career path and developmental opportunities for scholars
CHARLES & KEITH envisions the scholars to build a entrepreneurial career with the Company, focusing on the key functions of the business, namely Operations, Merchandise Planning, Information Technology and Ecommerce.
Scholars can look forward to a comprehensive development in their business acumen and a results-driven global environment to hone their skillset.
Preferred courses of study
- Business & Accountancy
- Communications
- Hospitality
- Information & Communications Technology
- Supply Chain Management